Briefing
Create logo and all the visual identity for a Spa called Jenny & Co located in Switzerland. Its units offer security, ample space, comfortable, with total accessibility, good taste and luxury.
Differentiated environments focused on modernity and class, combined with quality service and punctuality. They understand that beauty is part of people's lives and that it directly influences the quality of life, well-being and self-esteem.
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The Brand
Understand a little what we think for the project.
Create a concept that would convey the idea of refinement, luxury, exclusivity. That could create an identification with people of good taste who are looking for a high standard place to relax and do not give up a place that can offer all this.
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Collor Pallete
The color palette was carefully selected to represent tranquility, peace, refinement and sophistication. We opted for a monochrome palette with some small variations to improve the contrast in conceptual pieces and stationery. We use more pastel tones to fix the idea an environment that brings calm and relaxation.
